World Most Expensive blog ($15M)!!!

by Patrick Gavin on October 1, 2008


Deal: sold to

Size of Deal: $15M

Staff: 1

Sources of Revenue: Adsense, BankRate Partner Program

Sources of Traffic: Organic search.

Source: PaidContent

My Commentary: I was looking at this deal and was thinking if this isn’t the highest price tag paid for a single WordPress blog than it must be the most profitable WP blog ever sold! A deal estimated at $15M, seemingly all organic search traffic (so no cost for the traffic, the site is highly ranked for many top banking terms, ie “CD Rates“), and one employee! Well done John Wu.

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